Apple has announced its first-ever Apple Music Awards, with winners receiving a trophy with a silicon wafer. The winners for Global Artist of the Year, Songwriter of the Year and Breakthrough Artist of the Year were hand-selected by Apple Music's global editorial team and tastemakes while the ones for Album of the Year and Song of the Year are based on streaming data.
Apple announced its inaugural music awards Monday, joining Spotify in doling out prizes based on streaming data. The first Spotify Awards event will be held in March 5 in Mexico City (the service's biggest single market) and broadcast live on TNT in all Spanish-language countries in the region.
2019's Apple Music Awards could effectively be called the Billie Eilish Awards, so it will be interesting to see if a similar trend continues from year to year, with artists earning several of the limited number of award possibilities. "We couldn't be more excited to celebrate them".
The custom-designed awards given to artists.
Each award features a polished sheet of glass and a machined and anodized aluminum body, between which is suspended Apple's custom 12-inch silicon wafer - the same chips that power the company's iPhones and iPads, and included in the commemorative design as a "symbolic gesture", says Apple. Copper layers are deposited and patterned by ultraviolet lithography to create connections between billions of transistors.
Another breakout artist, black, gay rapper Lil Nas X, had the top streamed song of 2019 on Apple Music with his viral hit "Old Town Road", which also spent 19 weeks at the top of the Billboard charts. Take a look at the video clip below.
This week, Apple announced its first ever Apple Music Awards in an unceremonious press release that listed all of the winners-including Billie Eilish, Lizzo, Lil Nas X and FINNEAS-chosen "through a process that reflects the service's editorial perspective, combined with what customers around the world are loving most", the company explained.