These challenges become so popular that all sorts of people do it to spread the word from celebrities to politicians everyone.
The challenge rules are simple: take a picture of the location you plan to clean then once the area is cleaned take another picture and post them to your social media pages.
It wasn't long before thousands of people had picked up on the challenge, and posted before and after photos and videos to Instagram, Twitter, Facebook and Reddit, showing themselves cleaning up beaches, parks, schools and streets all around the world. Here are some pictures from the subreddit. Every year since is decidedly smaller. A year ago it was around 50.
This is just a work of an hour! While not all of them are healthy or serve just the goal of entertainment, the newest challenge on the internet, maybe just the change we needed.
As a result of the incredible response the movement has received, people are sharing impressive before-and-after shots of the areas in their community that they chose to clean up.
We're so glad that this social media trend is making more people take better care of their environment!
While many people started this challenge to inspire others, some users started re-posting older pictures from some websites for karma-farming. What do you think about the Trashtag challenge and where in the Magic Valley could benefit from it the most?
Users across professions have participated in the challenge by identifying places that need cleaning and share selfies after cleaning the place up, also nominating their friends to take up the challenge.