While Microsoft has managed to enter the top five PC makers in the USA, thanks to the new Surface devices, the company still needs to work hand to maintain and move up the ladder.
The top spot in the USA belongs to HP, with about 4.5 million machines sold, ahead of Dell at 3.8 million, Lenovo at 2.3 million, and Apple at 2 million. Microsoft just about slipped into the fifth position.
PC makers shipped 67.2 million units in the third quarter of 2018, a 0.1 percent increase from the same period a year ago, according to preliminary numbers released Wednesday by Gartner, a market research firm. HP was No. 2 with 21.8 percent, followed by Dell with 16 percent of the market. Microsoft did, however, make big movements this quarter.
In brief: The PC market had its most successful quarter in six years during Q2, and while growth was flat during the last quarter, it still exceeded expectations.
"Despite the third quarter typically showing strong consumer PC sales due to the back-to-school season, weakness in consumer PC demand continued, offsetting the strong sales in the business market", he added.
The firm writes that enterprise demand driven by the Windows 10 upgrade cycle is steadily pushing the market in the right direction.
"Although the third-quarter results did not show any material impact, the Intel CPU shortage could influence the PC market moving forward with price increases and changes to the vendor landscape". Gartner also disclosed that the PC shipment has seen an increase of 0.1% in Q3 2018. "In the meantime, AMD will pick up the part of the market where Intel can not supply CPUs".